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Image Editing Tools for Small Business

 

When it comes to image resizing specifically, several tools stand out for their ease of use and efficiency. Here are some of the best image resizing tools: 

 

  1. BeFunky:

   – Key Features: BeFunky is an online photo editing and graphic design tool that includes features for resizing images. 

   – Pros: User-friendly interface, offers a variety of editing tools, including resizing, supports batch processing. 

   – Cons: Free version has some limitations, may not have as many advanced features as professional software. 

  

  1. Pixelhunter.io:

   – Key Features: Pixelhunter.io is an online image resizer that focuses on simplicity and speed. 

   – Pros: Quick and easy to use, supports batch resizing, no need for account registration. 

   – Cons: Limited features compared to more comprehensive editing tools, primarily focused on resizing. 

  

  

  1. Adobe Photoshop:

   – Key Features: Photoshop allows for precise image resizing and offers various interpolation methods to maintain image quality. 

   – Pros: Professional-grade tool, advanced resizing options, supports batch processing. 

   – Cons: Paid software, may have a steeper learning curve for beginners. 

  

  1. GIMP (GNU Image Manipulation Program):

   – Key Features: GIMP is a free and open-source software that includes robust image resizing capabilities. 

   – Pros: Free to use, supports various interpolation methods, customizable. 

   – Cons: Interface may be less intuitive for beginners. 

  

  1. IrfanView:

   – Key Features: IrfanView is a lightweight and fast image viewer that includes basic editing features, including resizing. 

   – Pros: Free, simple interface, supports batch resizing. 

   – Cons: May not have as many advanced features as some other tools. 

  

  1. Bulk Resize Photos:

   – Key Features: Bulk Resize Photos is an online tool designed specifically for batch resizing images quickly. 

   – Pros: Web-based, simple and user-friendly, supports batch resizing. 

   – Cons: Limited features compared to dedicated editing software. 

  

  1. Preview (Mac):

   – Key Features: Preview, the default image viewer on macOS, includes basic image editing functions, including resizing. 

   – Pros: Free and pre-installed on Mac computers, simple to use. 

   – Cons: Limited compared to more advanced editing tools. 

  

  1. Microsoft Paint:

   – Key Features: While basic, Microsoft Paint, available on Windows, allows for simple image resizing. 

   – Pros: Pre-installed on Windows computers, straightforward. 

   – Cons: Limited features compared to more advanced tools. 

  

  1. FastStone Photo Resizer:

   – Key Features: FastStone Photo Resizer is a free software for batch resizing and converting images. 

   – Pros: User-friendly, supports various formats, includes renaming options. 

   – Cons: Not as feature-rich as some professional tools. 

  

  1. PicResize:

   – Key Features: PicResize is an online tool for resizing images with a simple and intuitive interface. 

   – Pros: Web-based, easy to use, supports batch resizing. 

   – Cons: Limited features compared to dedicated software. 

  

When choosing an image resizing tool, consider the specific features you need, whether it’s individual or batch resizing, and whether you prefer a desktop application or an online tool. The best tool for you depends on your workflow, preferences, and the level of control you require over the resizing process. 

Basic Digital Marketing Activities tailored for Local businesses

Certainly! Here are some basic digital marketing activities tailored specifically for local businesses looking to enhance their online presence and attract customers within their local area:

1. **Mobile-Friendly Website:** Ensure your business website is mobile-friendly and user-friendly. Most people access websites through mobile devices, so having a responsive design is crucial for a positive user experience.

2. **Local Search Engine Optimization (Local SEO):**
– Claim and optimize your Google My Business listing. Provide accurate business information, such as address, phone number, business hours, and categories.
– Optimize your website for local keywords related to your products or services. Include location-specific keywords in your website content, meta tags, and headings.
– Encourage customers to leave reviews on your Google My Business page. Positive reviews can improve your local search rankings and build trust among potential customers.

3. **Local Online Directories:** Ensure your business is listed in local online directories such as Yelp, Yellow Pages, and local chambers of commerce websites. Consistent and accurate business information across these directories can improve your local search visibility.

4. **Social Media Marketing:**
– Create and maintain social media profiles on platforms popular with your local audience, such as Facebook, Instagram, Twitter, or LinkedIn.
– Regularly post engaging content, including updates about your products/services, promotions, events, and customer testimonials.
– Interact with your audience by responding to comments, messages, and reviews promptly.

5. **Pay-Per-Click (PPC) Advertising:**
– Use Google Ads to create geotargeted ad campaigns. Set specific locations where you want your ads to appear to target local customers.
– Utilize location-based keywords in your PPC campaigns to attract users searching for services in your area.
– Monitor your ad performance and adjust your budget and targeting based on the results.

6. **Content Marketing:**
– Create locally relevant content on your website’s blog. This could include how-to guides, local event coverage, or articles about topics of interest to your local audience.
– Share your content on social media and local community forums to increase visibility and drive traffic to your website.

7. **Email Marketing:**
– Build an email list of local customers and subscribers interested in your products/services.
– Send out regular email newsletters with updates, promotions, and exclusive offers to keep your audience engaged.

8. **Community Engagement:**
– Participate in local community events, sponsor local sports teams, or support charity initiatives. This kind of involvement enhances your brand’s reputation and visibility within the community.
– Collaborate with local influencers or bloggers to reach a wider local audience.

9. **Online Advertising on Local Websites:**
– Explore opportunities to advertise on local news websites, community forums, or popular local blogs to reach potential customers in your area.

Remember, the key to successful local digital marketing is consistency and engagement. Stay active on your online platforms, respond to customer inquiries promptly, and continually monitor and adjust your strategies based on the results you’re seeing. Over time, these efforts can significantly enhance your local business’s online presence and attract more customers.

Top 10 Platforms for Creating Website Yourself

Top 7 Platforms for Creating Website Yourself

Creating a website for your small business is a vital step to establish an online presence and reach a broader audience. There are several website builders and platforms that cater specifically to small businesses, offering user-friendly interfaces and templates. Here are some popular options to consider:

Creating a website is a process that involves planning, designing, developing, testing, and launching a web page or a web application that can be accessed by users over the internet. A website can serve various purposes, such as providing information, entertainment, education, e-commerce, social networking, or personal branding. To create a website, one needs to have some basic knowledge of web technologies, such as HTML, CSS, JavaScript, and web servers. Alternatively, one can use a website builder tool or a content management system (CMS) that simplifies the process of creating and managing a website.

Top 7 platforms to build your websites

  1. Wix:

   – Features: Wix offers a drag-and-drop website builder with a wide range of templates catering to various industries. It allows complete customization and offers features like e-commerce, blogging, and SEO tools.

   – Pricing: Wix offers free plans with Wix-branded domains. Premium plans start at around $14 per month.

  1. Squarespace:

   – Features: Squarespace is known for its elegant and visually appealing templates. It is user-friendly and includes features like e-commerce, blogging, and built-in analytics.

   – Pricing: Squarespace plans start at $12 per month. They do not offer a free plan, but they provide a 14-day free trial period.

  1. WordPress.com:

   – Features: WordPress.com is the hosted version of WordPress. It offers various themes, customization options, blogging capabilities, and a wide array of plugins to enhance functionality.

   – Pricing: WordPress.com has a free plan with WordPress-branded domain. Premium plans with custom domains start at $4 per month.

  1. Shopify:

   – Features: Shopify is specifically designed for e-commerce businesses. It provides a user-friendly interface, secure payment gateways, inventory management, and various customizable templates.

   – Pricing: Shopify plans start at $29 per month. They offer a 14-day free trial period.

  1. Weebly:

   – Features: Weebly is a user-friendly website builder with drag-and-drop functionality. It offers e-commerce features, customizable templates, and basic SEO tools.

   – Pricing: Weebly offers a free plan with Weebly-branded domain. Paid plans start at around $6 per month.

  1. GoDaddy Website Builder:

   – Features: GoDaddy offers an easy-to-use website builder with mobile optimization, social media integration, and e-commerce capabilities. It includes a library of customizable templates.

   – Pricing: GoDaddy’s website builder plans start at $9.99 per month. They offer a free trial period.

  1. BigCommerce:

   – Features: BigCommerce is a robust e-commerce platform suitable for small to medium-sized businesses. It offers advanced e-commerce features, payment gateways, and customizable templates.

   – Pricing: BigCommerce plans start at $29.95 per month. They offer a 15-day free trial period.

When choosing a website builder, consider your specific business needs, budget constraints, and the scalability of the platform as your business grows. Additionally, ensure the chosen platform provides adequate customer support and resources to assist you in building and maintaining your website effectively.

To build a website that suits your business goals, you need to evaluate different factors before choosing a website builder. Some of these factors are your specific business needs, such as the features and functionalities you want to offer to your customers, your budget constraints, such as how much you can afford to spend on the website development.

Business digital can help and guide you to build you website for selection of the website platform based on your requirement by thorough and careful analysis in selection

Boost Your Business Online

The Power of a Professional Website: Boost Your Business Online

In today’s digital world, having a professional website is essential for any business. A website not only showcases your products and services, but also communicates your brand identity and values to your potential customers. A website also helps you reach a wider audience, generate leads, and increase conversions. That’s why you need engaging and informative content for your website that can capture the attention of your visitors and persuade them to take action. Whether you need content for your homepage, about us page, blog, or landing pages, we can help you create high-quality content that reflects your unique voice and vision. We have a team of experienced writers who can craft content that is relevant, original, and optimized for search engines. We can also help you with editing, proofreading, and formatting your content to ensure it is clear, concise, and consistent. Contact us today and let us help you create a professional website that can boost your online presence and grow your business.

Introduce the significance of having a website for businesses in the digital age.

Why Every business needs a Website

A professional website is more than just a digital brochure. It is a powerful tool that can enhance your brand credibility, online visibility, and customer trust. Here are some of the benefits of having a professional website for your business:

– Brand credibility: A professional website reflects your brand identity, values, and mission. It showcases your expertise, achievements, and testimonials from satisfied customers. It also helps you stand out from your competitors and establish yourself as an authority in your industry.
– Online visibility: A professional website increases your online presence and exposure. It helps you rank higher on search engines, attract more organic traffic, and generate more leads. It also enables you to integrate your social media platforms, email marketing campaigns, and other digital marketing strategies to reach a wider audience.
– Customer trust: A professional website builds trust and loyalty with your customers. It provides them with valuable information, solutions, and resources that address their needs and pain points. It also creates a positive user experience, enhances customer service, and encourages repeat purchases and referrals.

In conclusion, a professional website is a worthwhile investment that can boost your business growth and success. It can help you create a strong brand image, increase your online visibility, and foster customer trust.

Types of Different Websites

Static Website

Static Websites are made of “fixed code,” and unless the site developer makes changes, nothing will change on the page.

Responsive Website

Responsive Websites means device friendly. Websites and web applications fit all the devices with different screen sizes i.e. Desktop, Laptop, Tablet and mobile friendly.

Dynamic Website

Dynamic sites use languages like PHP to interact with information stored in databases. E-commerce sites Blogs Calendars, or to-do sites Any site with information that must be updated regularly

Key Features of an Effective Business Website

An effective business website is more than just a digital brochure. It should provide value to your customers, showcase your brand identity, and generate leads or sales. Here are some key features of an effective business website:

– Clear and concise content. Your website should communicate your main message, products, and services in a simple and engaging way. Avoid jargon, fluff, and unnecessary information that might confuse or bore your visitors.
– Responsive design. Your website should adapt to different screen sizes and devices, such as smartphones, tablets, and laptops. A responsive design ensures that your website looks good and functions well on any platform, enhancing the user experience and accessibility.
– Fast loading speed. Your website should load quickly and smoothly, without any delays or errors. A fast loading speed improves the user satisfaction and retention, as well as the search engine ranking of your website.
– Easy navigation. Your website should have a clear and intuitive structure, with a consistent and visible menu, headings, and links. Your visitors should be able to find what they are looking for easily and quickly, without getting lost or frustrated.
– Call to action. Your website should have a clear and compelling call to action, such as a button, form, or link, that invites your visitors to take the next step. Whether it is to buy your product, sign up for your newsletter, or contact you for a quote, your call to action should be visible and enticing.

How a Website Boosts Marketing Efforts

A website is a powerful tool for marketing your business online. It can help you reach new customers, showcase your products or services, and establish your credibility and reputation. A website can also boost your marketing efforts in several ways, such as:

– Increasing your visibility and reach. A website can make your business more accessible and discoverable to potential customers who are searching for solutions online. You can optimize your website for search engines and use keywords, meta tags, and content to rank higher and attract more traffic.
– Enhancing your branding and identity. A website can help you create a consistent and professional image for your business across different platforms and channels. You can use your website to communicate your mission, vision, values, and personality to your target audience and differentiate yourself from competitors.
– Generating leads and conversions. A website can help you capture the interest and contact information of visitors who are interested in your products or services. You can use forms, landing pages, calls to action, and offers to entice them to sign up, subscribe, or buy from you.
– Building trust and loyalty. A website can help you establish a long-term relationship with your customers by providing them with valuable information, resources, and support. You can use your website to educate, inform, entertain, and engage your customers and encourage them to return or refer others to you.

Overcoming Common Concerns About Building a Website

Many people hesitate to create their own website because they think it is too difficult, expensive, or time-consuming. However, these are common misconceptions that can be easily overcome with the right tools and guidance. In this article, we will address some of the most common concerns about building a website and show you how you can overcome them with ease.

Top 10 Platforms for Creating a Website

What is Digital Marketing?

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What is Digital Marketing

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Introduction

What is Digital Marketing?

Digital marketing is also known as online marketing. It involves using digital channels and the internet to distribute advertising to connect potential customers with brands.

Modern digital marketing is made up of many channels, including:

  • Internet
  • Content promotion
  • Promotion on the Web
  • SEO (search engine optimization)
  • Pay-Per-Click Marketing

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Different types of Digital Marketing Agencies

 

Through digital marketing, customers interact with many digital touchpoints every day. To make the most of each channel, you must understand it.

1. Search Engine Optimization (SEO).

SEO is the art of improving your website’s content and technical setup so that your pages show up at the top of search engine results pages for certain keyword terms.

2. Paid Searches

Paid search advertising (also known as pay-per-click) refers to sponsored results at the top (or side) of search engine results pages (SERP). These ads can be set up to appear only when certain search terms are entered. You will be charged for each click.

3. Content Marketing

Content marketing is more about motivating information-seeking consumers than being too promotional. You can be recognized as a thought leader in your field and a trusted source of information if you create content that is relevant to your audience.

4. Social Media Marketing

Social media is ubiquitous and your company should be present on many different platforms. However, having several social media accounts is just one aspect of social media marketing.

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Conclusion

 

 

The Benefits of Hiring a DM Agency

Here are some of the many benefits to hiring a digital marketing agency.

Promotes Innovation

Encourages creativity

Increasing Return on Investment

Increases the value of your business by improving communication with potential customers

How to Choose a Marketing Agency

Each digital marketing agency in Mumbai is unique because of their services, size, strengths, clients, and other factors. This guide will assist you in selecting the best digital marketing agency.

1. Set a Budget

While every business wants to cut costs, it doesn’t have to mean that you should always go with the most affordable option. It is important to choose an agency that produces the best results at the lowest price, rather than choosing the cheapest option.

2. Do some research online

Online presence is essential in today’s digital age. A thorough online investigation can help you learn more about the agency, its potential, strengths, work history, specialisations and clientele.

3. Find out what you need from a company

Before you contact a digital agency, it is important to evaluate your internal marketing needs. Each agency is different in their areas of expertise. Your marketing needs will help you limit your options.

4. Find out who the Account Manager is

You can learn more about the person who manages your account than about the company. The agency will keep in touch with you thanks to its knowledgeable client service staff, who are well-versed on the digital scene.

5. Ask about the Organization’s Work Procedures

Each organisation operates in a different way. However, understanding their operations can help you understand how they plan on meeting your marketing goals and how they will report back to you.

Most Frequently Asked Questions

These are the top questions regarding digital marketing in Bangalore:

1. How much does digital marketing cost in Bangalore?

Digital marketing costs vary depending on the project. It was usually between Rs. It ranged from Rs.

2. What are digital marketing services?

Digital marketing is the promotion of brands through the internet and other digital communication channels. It’s also known as online marketing. Digital marketing services include text and multimedia messages, as well as email and social media as a marketing channel.

Conclusion

Digital marketing is a tool that almost every company uses to advertise the services they offer. The possibilities are endless. This article aims to help you expand your business by compiling a list of top digital marketing agencies in Bangalore. They all have excellent reviews and provide outstanding services.

Schedule Google My Business Post for Free

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GET STARTED Google My Business Post for FREE Schedule

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Introduction

GET STARTED Google My Business Post for FREE Schedule

  • What Are Google My Business Posts?

  • How do Google My Business Posts Improve SEO?

  • Types of Google My Business Posts

    • ‘What’s new’ posts
    • Events
    • Offers
    • Products
    • Covid-19

  • Best Practices For Google My Business Posts

Support Required for your Business

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Google My Business

Google my business is an amazing listing platform provided & Powered by Google, that can be utilized to enhance your local SEO, visibility, and reach. The best thing is, it is completely free to use. It offers so much potential for business owners (especially local business people), as you can post every single detail in your google my business listing.

You can add and let people know about your location, products, or services. It also increases the credibility of your business as people can rate and review your business through Google my business listing. When you own an optimized and up-to-date Google my business listing, your business gets listed on Google search, Maps, and local business recommendations.

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When you make and verify your Google my business listing, you will be able to add your business name, location, contact number, category, products, services, photos of your store, and posts. In this guide, we’ll see what is a Google my Business post and the right image size to create it.

What Are Google My Business Posts?

Google my business post image size guide | Business Digital

‘Posts’ is a feature provided for Google my business listing owners that allow them to add rich posts to their account which can be used for doing product promotions or providing information to potential customers. You can create posts for announcing a new product launch, any ongoing offer or discount, or to inform about any upcoming event. A GMB post stays on your listing for 7 days and then expires.

Using the posts feature continuously can have a positive impact on your click-through rate. They basically act as a mini display advertisement that you don’t have to pay for. Your Google my business post can also get featured on Google search’s knowledge panel if it matches the user’s search queries. Google my business posts are not limited to adding only text. You can add high-quality photos to improve how the entire posts look like on the screens of searchers’ devices.

The best part of uploading a Google my business post is that you can add a call to action and allow people to click on the button and take a specific action.

There are five call to actions that you can use: Sign up, Call now, Book, Get offer, and Learn more.

How do Google My Business Posts Improve SEO?

Google my business posts improve SEO | Business Digital

Not directly. You will not see direct visible changes in your rankings, but there will be a significant increase in your click-through rates. They will increase your website visits and push potential customers to take an action. When a user is looking for a service, your Google my business posts will appear along with other posts in the organic listings. It is very beneficial to post on GMB as they hardly take up 5-10 minutes in creation and bring more customers and help you get more leads with Google my business.

Google my business posts also create a rich snippet in the Local-3 pack. Thus, you need to write SEO-Friendly Text along with the post that you publish. Google pulls text from your posts and uses them as rich snippets in the local pack.

Types of Google My Business Posts

At present, Google my business offers you to create 5 types of posts.

What’s new: Enables you to give continuous and fresh updates related to your business.

Events: Lets you make announcements regarding any upcoming events.

Offers: Allows you to make people aware of any ongoing discounts or offers on your products/services.

Products: Enables you to showcase your products along with their price and a buy now button which takes users directly to the cart.

COVID-19: Allows you to inform users about any changes in your business due to covid-19.

Google my Business Post Image Size Guide

We’ll now see each type of Google my business post in detail and what should be the criteria while uploading them, along with the correct google post image size.

  1. ‘What’s new’ posts

google my business post image size – What’s New | Business Digital

While creating a ‘What’s new’ Google my business post, you can add up to 1500 characters of text. This provides you with a great opportunity to give more details about the post and make users engage with the content. Along with the text, you can add an image, GIF, or a video.

The recommended Google My Business post image size is 480 X 270 (minimum resolution). Try to maintain an aspect ratio of 4:3, otherwise, it will be revised by Google and not appear properly in search results.

For videos, the maximum upload size is 100 MB. The videos should not be more than 30 seconds in duration. You can add up to 10 photos or videos in one Google my business post. Along with media, a call to action button can be added which allows users to take a specific action directly from your post. These kinds of posts have a life of 7 days.

  1. Events

Event posts are a bit different as they don’t carry the 7 days of time limit. They stay live from the date of publishing until the date of your event. You can enter that date while creating the post. While you can always write an extended date for keeping the post live for long, it is not recommended.

Event posts allow you to write a title that basically describes the name of your event. In these kinds of posts, you can add a photo, video, event title, start and end date, event details, and a call to action button. The Google my business event image size is also recommended to be of 480 X 270.

  1. Offers

These posts are great to grab the attention of users and make them have a look at your products or services. In Offer posts too, you can add a title. Try something catchy, such as ‘Get 20% off on all makeup products’. Just like event posts, you can add an expiry date for your offer.

In the advanced options, you can add offer details, coupon code, a redemption link to claim the offer, and the terms and conditions associated with the offer. These posts have the potential to increase your website visits, link clicks, as well as purchases.   

  1. Products

Products posts allow you to showcase your products, their price, and provide a link for people to buy them. While creating these kinds of posts, you can use the ‘Buy’ call to action button, and send people straight to your website. Note that you can not add videos here. These posts allow you to add product photos, product name, product category, Description, and a call to action button. The recommended Google my Business product image size is the same as event posts.

  1. Covid-19

This category recently got launched by Google as almost every business is operating differently because of the pandemic. The covid-19 posts stay live for an additional 7 days, i.e. a total of 14 days. However, these posts don’t perform very well. You can add only a ‘Status update’ (description) and a call to action button here.

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Which Google My Business Post is The Best?

After taking a look at all the Google my business post types, it can definitely be said that ‘What’s new’ posts are the best for any business. They can be used in almost all situations and provide room for including a lot of information.

You can ideally use this post type for providing general business updates, promotional offers, consumer reviews/testimonials, and literally anything else that you can think of. It will actually help in driving results for your business.

Which Google My Business Post Image Size is The Best?

If you are posting from the GMB dashboard, the best Google My Business post image size is 1200 x 900 pixels, a 4:3 image ratio. Always center the subject of your image vertically and horizontally. To get a better idea, we will see the difference between how an image with incorrect sizing appears and how the one with correct sizing appears.

This is an example of an image that will be of the standard size and appear correctly on the thumbnail and the post both:

This image appears perfectly well in the listing because it has been sized appropriately. Now, let’s see how an image would appear if sized incorrectly:

This image is a classic example of how incorrect sizing can affect the text of the image. It happens many times that an image might have the text and because of incorrect sizing, the text does not appear in the listing. Another important thing to take care of is the aspect ratio of the image. Here is an image with an appropriate aspect ratio:

Now, let’s look at the original image size:

It can be observed that not much detail was lost from the original image size.

It is important that you pay attention to your Google my business posts image size and make it correct so that it appears as planned on the post and its thumbnail. If you end up uploading a Google my business photo size that is very wide, then the application will mostly crop up some of the image detail to fit it into the frame and thumbnail. This can be worked with for generic images but if the image text includes something important, you would want it to be there on the thumbnail and the Google My Business posts.

Default Size – 720 x 540 pixels

Maximum Size – 2120 x 1192 pixels

Minimum Size – 480 x 270 pixels

Aspect Ratio – 4:3

What Types of Photos Can You Upload on GMB?

There are mainly three types of photos that you can create a Google post with.

Google My Business profile photos – These will represent you and will help your customers recognize your business on Google.

The best Google profile image size would be 250 × 250 pixels.

Google My Business cover photos – You can display your page’s personality through your GMB cover photo. When you add a cover photo, the application will automatically set it as your listing’s preferred photo.

The best Google My Business cover photo size is 1080 x 608 pixels.

Additional Google My Business photos – You can always add additional different photos to highlight various features of your business that customers might consider while making a buying decision. And the Google business post image size should be optimized when you post.

Best Practices For Google My Business Posts

Don’t post the same kind of posts that you upload on social sites. Don’t promote your blogs by providing links in the form of call to actions. Unlike social media platforms, posts on Google my business have to be promotional.

People who are making Google searches are basically looking for solutions to their queries. Thus, you should be focusing on promoting your products and offering discounts that make your listing stand out from others.

Capitalize the first few lines of the post title to catch the attention of people. Write a compelling copy and put the right call to action button.

Even though you are allowed to write 300 words, stick with 80-100 words. Depending on the device that people are searching on, the number of characters displayed can vary.

Make it a practice to include important keywords and messages at the beginning of your post description.

Be sure that the landing page (CTA link)  you send visitors to, matches the content of the Google my business post and meets the users’ expectations.

Whatever you include in the description, make it conversational and use a natural tone.

Avoid using a lot of text in images that you use in posts.

 

Schedule Google My Business Posts

Now that you know how beneficial Google my business posts can be, you are probably thinking of how often you should post. As the ideal post-expiration period is 7 days, you should post at least once a week. There is no maximum or minimum number that is recommended. Just don’t stuff a lot of posts on your Google my business profile at the same time or leave it unattended for a longer duration.

If you find it difficult to keep a track of all your Google my business posts and their expiration date, you can schedule them in advance. You can use a social media scheduling tool to do so. Business Digital provides you with a Google My Business Post Scheduler that lets you schedule months and months of posts in advance. You can add a call to action buttons directly from the tool. Before scheduling or publishing, you will also be able to see a preview of how your post will appear on GMB after being uploaded. This way, you’ll never need to open GMB to create posts manually!

Start using the Publer tool to Schedule your GMB Post

https://publer.io/blog/schedule-google-my-business-updates-events-and-offers/

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Conclusion

Publer will give you the freedom to decide and post by scheduling when ever you want.

Google My Business Post Performance

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Understand how to Measure Google My Business Post Performance

Google My Business Post Performance

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  • Google Post Performance
  • How to Check the GMB Traffice into your website
  • GMB Post Size

Text Link Trigger is Available Too!

Modal Box Elementor Widget will give you the ability to create modal popups using Button Trigger, Image Trigger, Text Link, or you can even select “Page Load” option which will allow you to display the popup right after page load.

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Google My Business Performance

Business Digital will help you to under more on how to manage Google My Business

How to Measure Google My Business Post Performance?

When you upload a post on Google my business, you can see how many people came across it. You can also see the number of times the call to action button in your post was clicked.

To check the views and clicks on any post, simply go to the ‘Posts’ section from your GMB dashboard. Look at the bottom of each post in the authoring tool. You will see the total number of views for that post which is received from Google search and other platforms combined. Just beside the view count, you will see the number of clicks received on the post. This is the number of times your call to action button was clicked by the users.

You can see these numbers from your GMB dashboard and Google will also email the aggregate account metrics every week. The email will include the number of posts on search for the week, total number of views from all posts, and thumbnails of 3 posts with the highest interaction rate for the week.

How to Track GMB Traffic to Your Site?

UTM tracking will help you keep a track of GMB traffic to your site. You must use UTM because Google Analytics attribution is not very reliable in this case. You will get the exact number of views and clicks on a post via GMB insights but the problem is that multiple impressions from the same user are counted in that. This can be slightly misleading if you want to track your growth and strategize based on that.

How Often You Should Post on Google My Business

The optimal frequency of posting on Google My Business is once per week. That means that you should post at least once a week and refrain from posting more than that. If you think that posting more and creating carousels of posts will get you better results, you are wrong. As per tests, businesses are found to get good results from using a single post.

Posting only once a week will also allow you to track the performance of your posts better. You will know what is working with the help of Google analytics.

Your business needs the support of GMB!

Business Digital will be your partner in acing GMB posting.

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Summing Up

Now you should be equipped with all the necessary data that is required to dive right into creating Google my business post with the right image size. Start now and help your business stand out from competitors and drive more leads. Create and schedule a good number of posts to forget about posting manually every time! Sign up for Business Digital’s 14-day trial now.

Frequently Asked Questions for Google My Business Post Image Size

  1. What size should Google business image post be?

If you are posting from the GMB dashboard, the best image size for a Google My Business post is 1200 x 900 pixels, a 4:3 image ratio. Always center the subject of your image vertically and horizontally. Most importantly, GMB post image sizes must be set just right and properly optimized for your posts to be attractive and appear as desired.

Default Size – 720 x 540 pixels

Maximum Size – 2120 x 1192 pixels

Minimum Size – 480 x 270 pixels

Aspect Ratio – 4:3

  1. What is the maximum file size for Google my business post image?

A maximum file size of 10 MB (2120 x 1192 pixels), png or jpg, is recommended for the image post that you upload on Google my business. However, it will better if you can compress the image for minimum resolution requirements without degrading the quality of the image.

  1. How long do posts stay on Google my business?

A post made on Google my business normally has an expiration period of one week. After expiration, it will not be visible to the viewers but you can see it in the list of your posts and check its analytics.

What’s new posts – 7 Day expiration

Event posts – They stay live till the starting date of your event

Offer posts – They stay live till the last date of your offer

Product posts – 7 Day expiration

Covid-19 related posts – 14 Day expiration

  1. What is the best Google my business post image size?

Your image post will look best on Google my Business when it meets the following standards:

Format: JPG or PNG.

Size: Between 10 KB and 5 MB.

Recommended resolution: 720 px tall, 540 px wide.

Minimum resolution: 480 px tall, 270 px wide.

Quality: The photo should be in focus and well lit, and have no significant alterations or excessive use of filters. In other words, the image should represent reality.

  1. Why was my image post rejected by Google my business?

When your Google my business post gets rejected, you will see a ‘Rejected’ notice in a red button. Normally, posts are rejected due to the content written or image used. Sometimes, certain words written in the description triggers rejection. Those words might appear normal to you, but they may be on the offensive words list of Google.

So, when your post gets rejected, try writing a more general copy in the description and don’t use any sensitive images. Also, don’t include any URL or phone number in the description of the post. Use the call to action button for sending people to your website or to call you.

  1. What should be Google my business cover photo size for 2022?

The ideal recommended Google My Business cover photo size is 1024 x 576 pixels. The 16:9 ratio looks excellent in Google Maps, and it can still be cropped into a square when it’s needed as a thumbnail. 1024 x 576 is a great option because it’s high-resolution but still small enough to support fast load times.

  1. How to post an image (pictures) on Google listing?

Sign in to your Google my business account and choose the location on which you want to post (if you have multiple locations). From the menu, click on ‘Posts’. At the top of the page, choose the type of post you want to create: Update, Event, Offer, or Product. Choose the image that you want to add to the post. You can also add videos. Add text, events, offers, or a button. Enter relevant information for each post addition you choose. To publish the post, click on the ‘Publish’ button on the top right.

You can also schedule your Google my business listing posts using Business Digital. You can add call to action buttons directly from the tool. Before scheduling or publishing, you will also be able to see a preview of how your post will appear on GMB after being uploaded. This way, you’ll never need to open GMB to create posts manually.

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Conclusion

Learn how to measure the success of post, and understand what kind of post people are looking for. If you want to know more or wanted personal one on one classes regarding GMB Please contact Business Digital 

Remarketing

Remarketing is one of the smartest advertising techniques that facilitate showing ads to the users who have already visited your website earlier. It attracts the users to return to the website by reminding them with showing relevant ads.

Remarketing allows you to target existing customers. It helps you to reach out to your potential customers who have already visited your site and shown interest in it. Remarketing is an ideal way to re-engage with your past customers and make them come back for more products or services from your brand.

Remarketing allows you to reach out to your customers on their mobile devices and remind them about your brand whenever they go anywhere else online. In a word, remarketing is all about re-engaging with your past customers by showing relevant ads on other websites where they may have previously visited your site.

Remarketing is one of the smartest advertising techniques that facilitate showing ads to the users who have already visited your website earlier. It attracts the users to return to the website by reminding them with showing relevant ads.

Remarketing can be used on Google AdWords and Facebook Ads, as well as Bing Ads. Remarketing campaigns are also available in Display Advertising and Targeted Email Marketing Campaigns.

The entire process of remarketing can be divided into three distinct stages:

  1. Remarketing on Google AdWords
  2. Remarketing on Facebook
  3. Remarketing through retargeting automation

Remarketing helps you reach people who have already shown interest in your product or service by displaying relevant ads, which will help you expand your customer base.

Remarketing allows you to show relevant ads only for people who have shown interest for your product or service before.

Reporting & Tracking

Tracking

Tracking the campaigns is a key step in running Google Ads. Tracking and measuring data helps to efficiently manage Google Ads.

Tracking the performance of campaigns is a vital part of running Google Ads. The team ensures that all data about campaign performance is properly recorded and used to improve communication with advertisers and increase revenue.

The team at [company name] is always on the lookout for new ways to help you get more out of your Google Ads campaigns.

Here are a few ways we do it:

1. Analyzing data

2. Tracking campaign performance and ROI

3. Optimizing campaign settings

The team ensures that the data is analyzed at regular intervals. This allows them to track trends, identify areas for improvement and make informed decisions on their performance.

Reporting & Tracking

Monthly reporting is a great way to see what’s happening with your PPC campaign.

By providing a monthly report, it helps to determine the areas where improvements are necessary and what has been done to get success. A monthly report helps to know what was done last month and the plan for the next month.

Are you ready to see a report?

Do you want to know how your PPC campaign is doing?

We’ve got the solution for you.

Our Google Ads specialists can provide monthly reports that will help you understand what’s happening with your PPC campaign through insights into what’s happening with your pay-per-click (PPC) campaign. By providing a monthly report, it helps to determine the areas where improvements are necessary and what has been done to get success. A monthly report helps to know what was done last month and the plan for the next month

The Google Ads specialist can provide monthly reports that show the performance of your PPC campaign. One of the most important things about these reports is that they allow you to understand how effective your ads are. This helps you to make changes and improve your campaign so that it can become more effective. The monthly report will also help you to determine what areas need more attention and what needs to be improved upon.

Business Digital is a full-service digital marketing agency that provides quality copywriting and design services for preparing ads that best match your brand and drive results. We will help you set your Google campaign, create ad copy, and can easily configure all the settings.

We believe that effective ad creation is a key ingredient in improving sales conversion. At Business Digital, we work with businesses of all sizes to help them set their Google campaigns, create ad copy, and easily configure all the settings so that they can get the best results.

Do you want to increase your sales conversion?

Do you want to make sure that your brand is represented in an appealing way?

Do you want to be able to track the success of a campaign?

Then it’s time for [company name]!

We’re a digital marketing agency that helps businesses with all of their ad creation needs. We can create ads on Google, Facebook, or Instagram. We will help you set your Google campaign, create ad copy, and can easily configure all the settings. We also offer social media management services so that you can keep track of what’s going on across all platforms.

Your business needs ads—and you need them to be effective. We can help!

At Business Digital, we’re passionate about helping businesses get the most out of their advertising budgets and translate their messaging into an effective ad campaign. We know how to make sure your ads are written and designed in a way that drives results, so you can focus on making more sales.

We’ll work with you to set up your Google campaign, create ad copy that really represents your brand, and configure all the settings we need to run an effective ad campaign.

Keyword Research and Planning

Selecting the right keywords is of prime concern to get the best results. Targeting the most focused keywords will help you to provide what exactly the customers are searching for. At Business Digital, we manage the Google Ads keeping in mind that our clients need to acquire new customers with their ads.

The first step in keyword research is identifying a target audience for your business. This can be done by conducting a survey or by asking a few questions on what kind of products or services they use, or how they want to be treated. After identifying your target audience, you can then choose the best keywords for them based on their needs and interests.

Once you have chosen your target keywords, you need to research on them through different resources like Google Adwords Keyword Planner Tool, Keyword Tool Toolbar and Wordtracker etc.. This will help you to find out if there are any similar search queries in competition with yours which could be used as alternatives while writing ads copywriting content etc..

If you want to get the best results from your Google Ads, it’s important to target the keywords that will drive potential customers to your site. We manage the Google Ads keeping in mind the target keywords that will drive potential customers to your site.

Keyword research is the process of finding the most relevant and focused keywords for your website.

There are a few different ways to search for keywords, but Google Ads is one of the best options for getting started.

If you’re looking for an expert in keyword research and planning, we can help!

If you’re not using keywords, you’re losing out on a big opportunity to get your site ranked higher in search results.

Here’s how to find the right keywords for your marketing campaign:

1. Make sure that your target keyword is actually relevant to what you’re trying to sell.

2. Keep track of the searches that are already being performed for that keyword, and make sure that those searches don’t overlap with your offer.

3. Use Google’s Keyword Planner tool to find potential search terms related to what you’re selling (and don’t forget about long-tail keywords).