10 Effective Google Ads Strategies for E-commerce Brands to Boost Your Sales

We came across a Google Ad client at ”Business Digital Agency”, who was in search of closing more sales for their business. Our experts came up with a spending budget of 1 lakh per month according to their competitive niche. And here is the interesting bit. Within only 45 DAYS we were able to generate 10 lakh+ sales for the premium brand, just by spending 1,63,611₹ . That’s right! This means we were able to give our client an ROI of 6.14x !

Still, It’s impossible to know Google’s metrics, nor do we know how they select their favourites. To master Google’s art, we must follow their updates and try to do the impossible. The good news is that creating a successful Google Ads strategy for e-commerce is not all that difficult.

By using Google Ads, digital marketers in the eCommerce sector can reach a wider audience and increase profits. To help marketers plan better and more profitable campaigns, we have listed the 10 effective Google Ads strategies for e-commerce Brands to Boost Your Sales. But first, to end up with a successful ads campaign you first need to know what exactly is Google ads and their types.

What are Google Ads?

Google promotions are ads that Google shows on its web crawler results page and in different areas across Google administrations. These ads target users based on surfing behaviour and promote various Google products and services.

A marking effort means to expand awareness of your item, administration, or cause. You might utilize brand mindfulness and arrive at your objective through Google Ads to assist you with accomplishing these objectives by expanding traffic to your site or empowering individuals to interact with your brand.

Types of Google Ads That Will Help Us In Increasing Your eCommerce Sales.

Google search ads

On the Google SERP, text-based Google search adverts are displayed (search engine results page). These promotions, for the most part, show up on top of indexed lists not long before the natural outcomes.

You can target and pay for specific watchwords in light of what your client would look like.

For instance, if you’re a digital marketing institute, your user will search “digital marketing course in (prefered City).” Your ad will be displayed on top by targeting this keyword with a high bid amount.

Display ads

Unlike looking through advertisements, Display ads don’t depend on text or Keywords yet are picture based. These advertisements focus on the people who aren’t effectively hoping to purchase your item but might be keen on it.

Your Google Ads appear through the Google Display Network. You might see your promotions showing up with the ideal interest group’s qualities.

PS: You can reach as many as 90% of internet users through Google Display Ads!

Video Ads

You may or may not know this, but YouTube is another powerful only video search engine that Google owns. It is likewise one of the most remarkable ways of conveying your message to your clients. They are always placed before the YouTube videos you’ve searched for.

Shopping ads

Shopping ads are a blessing for e-commerce businesses. These are shown when one looks for an item. Since the items are displayed alongside the cost on top, it is a chance for internet business organizations to stand in a position to reach a large audience.

You can also promote and advertise your apps on Google through Google Play, YouTube, Search, and the Google Display Network.

10 Effective Google Ads Strategies :

Dynamic Search Ads (DSA) Campaign

While crafting your google ads e-commerce strategy, you can choose from many different types of display ads – responsive display ads, Gmail ads, and uploaded image ads. Google has confirmed that the first of these types, responsive digital ads get the maximum reach of all, and you should consider them as your google ads strategy for e-commerce. The many benefits of DSA include:

Change is consequently found in various formats in the Google Display Network.
You’ll save time on campaign administration.
More tailored ads and broad keyword coverage.
You’ll get access to high-performing keywords that you may use as manual campaigns.
When you change the content on your website, your ads will automatically update.
Longer keyword phrases.

Dynamic Remarketing Campaign

As most of you know, Remarketing is imperative because not all potential customers visiting your site will buy straight away. Because consumers spend 95% of their time away from Google, you must continue to impact them through Google search and your website and other channels like the Google Display network.

Through this, when your client is looking at an article or watching a video, your remarketing promotion will help them to remember the item they saw previously and enjoyed.

Shopping & Pmax Campaigns

The google ads system will assist you in tapping great deals in Google shopping. Google’s features allow you to sell to your customers directly on Google and drive high-intent traffic to your website.

Through this, your customers will get vital information about your product before they click on your ad and decide to find out more.

Through this, your clients will get essential data about your item before they click on your promotion and choose to figure out more.

As per the latest updates, Google Shopping efforts are being named Performance Max campaigns. Performance Max is an objective-based campaign that requires just a CTA and a couple of creatives.

All of the rest is managed by Google’s algorithms. Therefore, if you need to begin another Shopping effort, we suggest utilizing Performance Max.

Run Search Ads

Running Google Search promotions should be a vital piece of your google advertisements procedure when running a campaign for a web-based business. Whether your website ranks organically or not depends on many SEO factors. Additionally, this is not permanent – Google rolls out further updates that affect your ranking on SERPs.

Moreover, this isn’t extremely durable – Google carries out various updates that influence your positioning on its SERPs.

Therefore you ought to constantly search for promotions that will rank you on top with the SEO execution. By the day’s end, you maintain that your business should be found by individuals, which is a powerful method for guaranteeing desired results

Define Your Audience

While running your google promotions online, the main thing to do is characterize your target audience. Only when you understand your search intent can you market your items or services to them. For example, while choosing keywords on the web, you should pay just for what your audience will probably look at – and you can do that when you characterize your audience.

Add relevant keywords

Google will utilize your item information to check whether your items fit a potential customer’s questions. Ensure that your product titles and descriptions include keywords that best describe your products.

Optimize your Google campaigns

Think Google is too expensive? Maybe you just haven’t optimized your ads! You can reduce costs while ensuring that your campaign is still performing well. The following are four methods for enhancing your google advertisements technique for online business:

Vanity metrics ought to be eliminated
Use of targeted catchphrases(and stop your short tail keyword match).
Make a segment called “Impression to Conversion” (ITC).
In Google Analytics, use In-Market Segments.

Branded search campaigns

The first Google Ads campaign you must test is a branded Google Shopping campaign. This promotion applies to the searcher since it focuses on those effectively searching for your particular image. This mission is firmly proposed for laid out web-based entrepreneurs who have some involvement in Google Ads advancement and have proactively spent on memorability.

Write Google Ads Copy that Converts

Recall that search publicizing is text advertisements with no visuals, so how you make them decides their result.

Your promotion ought to be fixated on client benefits instead of item qualities. Try to comprehend and speak to the needs and feelings of your likely soon-to-be customer.

Also, remember that your ad space is restricted; ensure that you mention the most important thing(s) briefly. Utilize the same invitations to take action rather than extensive explanations.

Make Google Video Ads

As a general rule, video promotion crusades are, for the most part, used to raise brand mindfulness. Accordingly, numerous dealers battle to make their videos worthwhile. Ad video goals may take guests from the highest point to the basic one. We know this due to the information-driven attribution system and video commercials’ gradual impact on conversion patterns.

Video ads are progressively becoming a piece of internet business PPC strategies, and they ought to be a piece of your google promotions e-commerce methodology.

Conclusion

These were our lists of the top 10 effective google ads e-commerce tactics that will help you close more sales!

if you’re seeking experts to help you optimise your adverts. Our team at ”Business Digital Agency” can be your solution! We have a team of Google AdWords experts who can help you profit from running ads! To begin your prosperous journey right away, call us today and experience the magic of online marketing.

6 Ways to Practically Grow Your Business with Digital Marketing in 2023

One of our clients, in the eatery business, had stagnated on their Instagram followers. We suggested to them the importance of SEO through the blog, that not only improved the ranking of their pages on relevant keywords by doing the SEO right, but also helped them increase Instagram followers from 6k+ to 17k+. All these positive developments helped in increasing their online enquiries by up to 4 times in 6 months time. The digital marketing techniques in order to grow a business should be effective, chosen out of a variety of methods /components available, as digital marketing is a very vast and dynamic field. It is important these days for businesses to have an online presence as the customers prefer spending most of their time on digital platforms whether it’s general surfing and reading to gain knowledge or shopping. Businesses should create content which is personalized for the customers and should reflect their choices, behavior and mannerisms. The digital presence will help increase sales as well as direct interaction and feedback from customers about the brand etc.

1. Strong Social Media Presence

Social media is a very powerful marketing tool. Many businesses solely rely on social media platforms such as Facebook and Instagram for their sales. Facebook’s marketplace feature and Instagram’s Shop features are really popular among customers. With the help of an online presence, a brand can reach out to millions of customers. Social media helps you to be better aware of your target audience and you can know their reviews about the products /services. A business can convert interested people into potential leads and finally customers with the help of social media.

2. Maintain a Blog About an Informational Topic

Maintenance of a blog regarding your products, services and industry is a factor of interest for many customers and interested people as they love to know detailed information about the brand. Apart from regular customers, we can also attract new potential people to our website who genuinely find the information on the blogs useful and worth reading. Blog readers can also be converted into customers and a brand’s target audience.

Search Engine Optimization

It is a common saying in marketing that if your brand is not seen by customers, your product won’t be sold in the market. Hence it is very important for a business to rank their business on search engine pages. Search engine Optimization enables businesses to rank on the first page of the search engine so that customers can easily find them and increase their visibility on the online platform. Businesses use special specific keywords to rank their business as whenever people type about the respective product or brand their business is shown to the customers. Problem solving and tips and tricks containing blogs are often ready by most customers

4. Place a Lead Magnet

A lead magnet is an incentive which allows businesses to capture information like the email address or contact information details of a reader with the help of any free downloadable material. It could be an e-book or pdf. This type of incentive is usually free and should provide utility out of the piece of information. If the incentive is useful, people are more likely to provide their information. Whatever problems or issues have been faced by customers, you could preferably get written a Pdf or ebook on the solution for those topics.

5. Build and Nurture an Email List

You get direct access to your core audience and potential buyers or customers when you build an email list. Email marketing follows a procedure in which potential leads are tried to be converted into customers with the help of step by step email. Businesses can try to maintain their relationship with the help of emails. Many tools like Getresponse and Mailchimp are used to maintain email subscriber lists along with subscription forms.

6. Target Specific Demographics

Unlike traditional marketing, digital marketing helps to target particular age groups and geographic locations. Demographic targeting also allows businesses to target on the basis of interest and sometimes even purchase behavior. Purchase behavior signifies their shopping behavior on online platforms.

What is Digital Marketing?

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What is Digital Marketing

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Introduction

What is Digital Marketing?

Digital marketing is also known as online marketing. It involves using digital channels and the internet to distribute advertising to connect potential customers with brands.

Modern digital marketing is made up of many channels, including:

Internet
Content promotion
Promotion on the Web
SEO (search engine optimization)
Pay-Per-Click Marketing

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Modal Box Elementor Widget will give you the ability to create modal popups using Button Trigger, Image Trigger, Text Link, or you can even select “Page Load” option which will allow you to display the popup right after page load.

Different types of Digital Marketing Agencies

Through digital marketing, customers interact with many digital touchpoints every day. To make the most of each channel, you must understand it.

1. Search Engine Optimization (SEO).

SEO is the art of improving your website’s content and technical setup so that your pages show up at the top of search engine results pages for certain keyword terms.

2. Paid Searches

Paid search advertising (also known as pay-per-click) refers to sponsored results at the top (or side) of search engine results pages (SERP). These ads can be set up to appear only when certain search terms are entered. You will be charged for each click.

3. Content Marketing

Content marketing is more about motivating information-seeking consumers than being too promotional. You can be recognized as a thought leader in your field and a trusted source of information if you create content that is relevant to your audience.

4. Social Media Marketing

Social media is ubiquitous and your company should be present on many different platforms. However, having several social media accounts is just one aspect of social media marketing.

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Conclusion

The Benefits of Hiring a DM Agency

Here are some of the many benefits to hiring a digital marketing agency.

Promotes Innovation

Encourages creativity

Increasing Return on Investment

Increases the value of your business by improving communication with potential customers

How to Choose a Marketing Agency

Each digital marketing agency in Mumbai is unique because of their services, size, strengths, clients, and other factors. This guide will assist you in selecting the best digital marketing agency.

1. Set a Budget

While every business wants to cut costs, it doesn’t have to mean that you should always go with the most affordable option. It is important to choose an agency that produces the best results at the lowest price, rather than choosing the cheapest option.

2. Do some research online

Online presence is essential in today’s digital age. A thorough online investigation can help you learn more about the agency, its potential, strengths, work history, specialisations and clientele.

3. Find out what you need from a company

Before you contact a digital agency, it is important to evaluate your internal marketing needs. Each agency is different in their areas of expertise. Your marketing needs will help you limit your options.

4. Find out who the Account Manager is

You can learn more about the person who manages your account than about the company. The agency will keep in touch with you thanks to its knowledgeable client service staff, who are well-versed on the digital scene.

5. Ask about the Organization’s Work Procedures

Each organisation operates in a different way. However, understanding their operations can help you understand how they plan on meeting your marketing goals and how they will report back to you.

Most Frequently Asked Questions

These are the top questions regarding digital marketing in Bangalore:

1. How much does digital marketing cost in Bangalore?

Digital marketing costs vary depending on the project. It was usually between Rs. It ranged from Rs.

2. What are digital marketing services?

Digital marketing is the promotion of brands through the internet and other digital communication channels. It’s also known as online marketing. Digital marketing services include text and multimedia messages, as well as email and social media as a marketing channel.

Conclusion

Digital marketing is a tool that almost every company uses to advertise the services they offer. The possibilities are endless. This article aims to help you expand your business by compiling a list of top digital marketing agencies in Bangalore. They all have excellent reviews and provide outstanding services.

Schedule Google My Business Post for Free

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Introduction

GET STARTED Google My Business Post for FREE Schedule

What Are Google My Business Posts?
How do Google My Business Posts Improve SEO?
Types of Google My Business Posts
- ‘What’s new’ posts
- Events
- Offers
- Products
- Covid-19
Best Practices For Google My Business Posts

Support Required for your Business

Contact Business Digtial For any kind of Support regarding the creating or Optizmizing of Google My Business. Business Digital is a Complete Digital Marketing Agency provides support for all your Digital marketing requirements

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Google My Business

Google my business is an amazing listing platform provided & Powered by Google, that can be utilized to enhance your local SEO, visibility, and reach. The best thing is, it is completely free to use. It offers so much potential for business owners (especially local business people), as you can post every single detail in your google my business listing.

You can add and let people know about your location, products, or services. It also increases the credibility of your business as people can rate and review your business through Google my business listing. When you own an optimized and up-to-date Google my business listing, your business gets listed on Google search, Maps, and local business recommendations.

GET STARTED to Create GMB FOR FREE, Click Here

When you make and verify your Google my business listing, you will be able to add your business name, location, contact number, category, products, services, photos of your store, and posts. In this guide, we’ll see what is a Google my Business post and the right image size to create it.

What Are Google My Business Posts?

Google my business post image size guide | Business Digital

‘Posts’ is a feature provided for Google my business listing owners that allow them to add rich posts to their account which can be used for doing product promotions or providing information to potential customers. You can create posts for announcing a new product launch, any ongoing offer or discount, or to inform about any upcoming event. A GMB post stays on your listing for 7 days and then expires.

Using the posts feature continuously can have a positive impact on your click-through rate. They basically act as a mini display advertisement that you don’t have to pay for. Your Google my business post can also get featured on Google search’s knowledge panel if it matches the user’s search queries. Google my business posts are not limited to adding only text. You can add high-quality photos to improve how the entire posts look like on the screens of searchers’ devices.

The best part of uploading a Google my business post is that you can add a call to action and allow people to click on the button and take a specific action.

There are five call to actions that you can use: Sign up, Call now, Book, Get offer, and Learn more.

How do Google My Business Posts Improve SEO?

Google my business posts improve SEO | Business Digital

Not directly. You will not see direct visible changes in your rankings, but there will be a significant increase in your click-through rates. They will increase your website visits and push potential customers to take an action. When a user is looking for a service, your Google my business posts will appear along with other posts in the organic listings. It is very beneficial to post on GMB as they hardly take up 5-10 minutes in creation and bring more customers and help you get more leads with Google my business.

Google my business posts also create a rich snippet in the Local-3 pack. Thus, you need to write SEO-Friendly Text along with the post that you publish. Google pulls text from your posts and uses them as rich snippets in the local pack.

Types of Google My Business Posts

At present, Google my business offers you to create 5 types of posts.

What’s new: Enables you to give continuous and fresh updates related to your business.

Events: Lets you make announcements regarding any upcoming events.

Offers: Allows you to make people aware of any ongoing discounts or offers on your products/services.

Products: Enables you to showcase your products along with their price and a buy now button which takes users directly to the cart.

COVID-19: Allows you to inform users about any changes in your business due to covid-19.

Google my Business Post Image Size Guide

We’ll now see each type of Google my business post in detail and what should be the criteria while uploading them, along with the correct google post image size.

‘What’s new’ posts

google my business post image size – What’s New | Business Digital

While creating a ‘What’s new’ Google my business post, you can add up to 1500 characters of text. This provides you with a great opportunity to give more details about the post and make users engage with the content. Along with the text, you can add an image, GIF, or a video.

The recommended Google My Business post image size is 480 X 270 (minimum resolution). Try to maintain an aspect ratio of 4:3, otherwise, it will be revised by Google and not appear properly in search results.

For videos, the maximum upload size is 100 MB. The videos should not be more than 30 seconds in duration. You can add up to 10 photos or videos in one Google my business post. Along with media, a call to action button can be added which allows users to take a specific action directly from your post. These kinds of posts have a life of 7 days.

Events

Event posts are a bit different as they don’t carry the 7 days of time limit. They stay live from the date of publishing until the date of your event. You can enter that date while creating the post. While you can always write an extended date for keeping the post live for long, it is not recommended.

Event posts allow you to write a title that basically describes the name of your event. In these kinds of posts, you can add a photo, video, event title, start and end date, event details, and a call to action button. The Google my business event image size is also recommended to be of 480 X 270.

Offers

These posts are great to grab the attention of users and make them have a look at your products or services. In Offer posts too, you can add a title. Try something catchy, such as ‘Get 20% off on all makeup products’. Just like event posts, you can add an expiry date for your offer.

In the advanced options, you can add offer details, coupon code, a redemption link to claim the offer, and the terms and conditions associated with the offer. These posts have the potential to increase your website visits, link clicks, as well as purchases.

Products

Products posts allow you to showcase your products, their price, and provide a link for people to buy them. While creating these kinds of posts, you can use the ‘Buy’ call to action button, and send people straight to your website. Note that you can not add videos here. These posts allow you to add product photos, product name, product category, Description, and a call to action button. The recommended Google my Business product image size is the same as event posts.

Covid-19

This category recently got launched by Google as almost every business is operating differently because of the pandemic. The covid-19 posts stay live for an additional 7 days, i.e. a total of 14 days. However, these posts don’t perform very well. You can add only a ‘Status update’ (description) and a call to action button here.

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Which Google My Business Post is The Best?

After taking a look at all the Google my business post types, it can definitely be said that ‘What’s new’ posts are the best for any business. They can be used in almost all situations and provide room for including a lot of information.

You can ideally use this post type for providing general business updates, promotional offers, consumer reviews/testimonials, and literally anything else that you can think of. It will actually help in driving results for your business.

Which Google My Business Post Image Size is The Best?

If you are posting from the GMB dashboard, the best Google My Business post image size is 1200 x 900 pixels, a 4:3 image ratio. Always center the subject of your image vertically and horizontally. To get a better idea, we will see the difference between how an image with incorrect sizing appears and how the one with correct sizing appears.

This is an example of an image that will be of the standard size and appear correctly on the thumbnail and the post both:

This image appears perfectly well in the listing because it has been sized appropriately. Now, let’s see how an image would appear if sized incorrectly:

This image is a classic example of how incorrect sizing can affect the text of the image. It happens many times that an image might have the text and because of incorrect sizing, the text does not appear in the listing. Another important thing to take care of is the aspect ratio of the image. Here is an image with an appropriate aspect ratio:

Now, let’s look at the original image size:

It can be observed that not much detail was lost from the original image size.

It is important that you pay attention to your Google my business posts image size and make it correct so that it appears as planned on the post and its thumbnail. If you end up uploading a Google my business photo size that is very wide, then the application will mostly crop up some of the image detail to fit it into the frame and thumbnail. This can be worked with for generic images but if the image text includes something important, you would want it to be there on the thumbnail and the Google My Business posts.

Default Size – 720 x 540 pixels

Maximum Size – 2120 x 1192 pixels

Minimum Size – 480 x 270 pixels

Aspect Ratio – 4:3

What Types of Photos Can You Upload on GMB?

There are mainly three types of photos that you can create a Google post with.

Google My Business profile photos – These will represent you and will help your customers recognize your business on Google.

The best Google profile image size would be 250 × 250 pixels.

Google My Business cover photos – You can display your page’s personality through your GMB cover photo. When you add a cover photo, the application will automatically set it as your listing’s preferred photo.

The best Google My Business cover photo size is 1080 x 608 pixels.

Additional Google My Business photos – You can always add additional different photos to highlight various features of your business that customers might consider while making a buying decision. And the Google business post image size should be optimized when you post.

Best Practices For Google My Business Posts

Don’t post the same kind of posts that you upload on social sites. Don’t promote your blogs by providing links in the form of call to actions. Unlike social media platforms, posts on Google my business have to be promotional.

People who are making Google searches are basically looking for solutions to their queries. Thus, you should be focusing on promoting your products and offering discounts that make your listing stand out from others.

Capitalize the first few lines of the post title to catch the attention of people. Write a compelling copy and put the right call to action button.

Even though you are allowed to write 300 words, stick with 80-100 words. Depending on the device that people are searching on, the number of characters displayed can vary.

Make it a practice to include important keywords and messages at the beginning of your post description.

Be sure that the landing page (CTA link) you send visitors to, matches the content of the Google my business post and meets the users’ expectations.

Whatever you include in the description, make it conversational and use a natural tone.

Avoid using a lot of text in images that you use in posts.

Schedule Google My Business Posts

Now that you know how beneficial Google my business posts can be, you are probably thinking of how often you should post. As the ideal post-expiration period is 7 days, you should post at least once a week. There is no maximum or minimum number that is recommended. Just don’t stuff a lot of posts on your Google my business profile at the same time or leave it unattended for a longer duration.

If you find it difficult to keep a track of all your Google my business posts and their expiration date, you can schedule them in advance. You can use a social media scheduling tool to do so. Business Digital provides you with a Google My Business Post Scheduler that lets you schedule months and months of posts in advance. You can add a call to action buttons directly from the tool. Before scheduling or publishing, you will also be able to see a preview of how your post will appear on GMB after being uploaded. This way, you’ll never need to open GMB to create posts manually!

Start using the Publer tool to Schedule your GMB Post

https://publer.io/blog/schedule-google-my-business-updates-events-and-offers/

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Google My Business Post Performance

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Understand how to Measure Google My Business Post Performance

Google My Business Post Performance

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Google Post Performance
How to Check the GMB Traffice into your website
GMB Post Size

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Google My Business Performance

Business Digital will help you to under more on how to manage Google My Business

How to Measure Google My Business Post Performance?

When you upload a post on Google my business, you can see how many people came across it. You can also see the number of times the call to action button in your post was clicked.

To check the views and clicks on any post, simply go to the ‘Posts’ section from your GMB dashboard. Look at the bottom of each post in the authoring tool. You will see the total number of views for that post which is received from Google search and other platforms combined. Just beside the view count, you will see the number of clicks received on the post. This is the number of times your call to action button was clicked by the users.

You can see these numbers from your GMB dashboard and Google will also email the aggregate account metrics every week. The email will include the number of posts on search for the week, total number of views from all posts, and thumbnails of 3 posts with the highest interaction rate for the week.

How to Track GMB Traffic to Your Site?

UTM tracking will help you keep a track of GMB traffic to your site. You must use UTM because Google Analytics attribution is not very reliable in this case. You will get the exact number of views and clicks on a post via GMB insights but the problem is that multiple impressions from the same user are counted in that. This can be slightly misleading if you want to track your growth and strategize based on that.

How Often You Should Post on Google My Business

The optimal frequency of posting on Google My Business is once per week. That means that you should post at least once a week and refrain from posting more than that. If you think that posting more and creating carousels of posts will get you better results, you are wrong. As per tests, businesses are found to get good results from using a single post.

Posting only once a week will also allow you to track the performance of your posts better. You will know what is working with the help of Google analytics.

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Summing Up

Now you should be equipped with all the necessary data that is required to dive right into creating Google my business post with the right image size. Start now and help your business stand out from competitors and drive more leads. Create and schedule a good number of posts to forget about posting manually every time! Sign up for Business Digital’s 14-day trial now.

Frequently Asked Questions for Google My Business Post Image Size

What size should Google business image post be?

If you are posting from the GMB dashboard, the best image size for a Google My Business post is 1200 x 900 pixels, a 4:3 image ratio. Always center the subject of your image vertically and horizontally. Most importantly, GMB post image sizes must be set just right and properly optimized for your posts to be attractive and appear as desired.

Default Size – 720 x 540 pixels

Maximum Size – 2120 x 1192 pixels

Minimum Size – 480 x 270 pixels

Aspect Ratio – 4:3

What is the maximum file size for Google my business post image?

A maximum file size of 10 MB (2120 x 1192 pixels), png or jpg, is recommended for the image post that you upload on Google my business. However, it will better if you can compress the image for minimum resolution requirements without degrading the quality of the image.

How long do posts stay on Google my business?

A post made on Google my business normally has an expiration period of one week. After expiration, it will not be visible to the viewers but you can see it in the list of your posts and check its analytics.

What’s new posts – 7 Day expiration

Event posts – They stay live till the starting date of your event

Offer posts – They stay live till the last date of your offer

Product posts – 7 Day expiration

Covid-19 related posts – 14 Day expiration

What is the best Google my business post image size?

Your image post will look best on Google my Business when it meets the following standards:

Format: JPG or PNG.

Size: Between 10 KB and 5 MB.

Recommended resolution: 720 px tall, 540 px wide.

Minimum resolution: 480 px tall, 270 px wide.

Quality: The photo should be in focus and well lit, and have no significant alterations or excessive use of filters. In other words, the image should represent reality.

Why was my image post rejected by Google my business?

When your Google my business post gets rejected, you will see a ‘Rejected’ notice in a red button. Normally, posts are rejected due to the content written or image used. Sometimes, certain words written in the description triggers rejection. Those words might appear normal to you, but they may be on the offensive words list of Google.

So, when your post gets rejected, try writing a more general copy in the description and don’t use any sensitive images. Also, don’t include any URL or phone number in the description of the post. Use the call to action button for sending people to your website or to call you.

What should be Google my business cover photo size for 2022?

The ideal recommended Google My Business cover photo size is 1024 x 576 pixels. The 16:9 ratio looks excellent in Google Maps, and it can still be cropped into a square when it’s needed as a thumbnail. 1024 x 576 is a great option because it’s high-resolution but still small enough to support fast load times.

How to post an image (pictures) on Google listing?

Sign in to your Google my business account and choose the location on which you want to post (if you have multiple locations). From the menu, click on ‘Posts’. At the top of the page, choose the type of post you want to create: Update, Event, Offer, or Product. Choose the image that you want to add to the post. You can also add videos. Add text, events, offers, or a button. Enter relevant information for each post addition you choose. To publish the post, click on the ‘Publish’ button on the top right.

You can also schedule your Google my business listing posts using Business Digital. You can add call to action buttons directly from the tool. Before scheduling or publishing, you will also be able to see a preview of how your post will appear on GMB after being uploaded. This way, you’ll never need to open GMB to create posts manually.

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Learn how to measure the success of post, and understand what kind of post people are looking for. If you want to know more or wanted personal one on one classes regarding GMB Please contact Business Digital

Remarketing

Remarketing is one of the smartest advertising techniques that facilitate showing ads to the users who have already visited your website earlier. It attracts the users to return to the website by reminding them with showing relevant ads.

Remarketing allows you to target existing customers. It helps you to reach out to your potential customers who have already visited your site and shown interest in it. Remarketing is an ideal way to re-engage with your past customers and make them come back for more products or services from your brand.

Remarketing allows you to reach out to your customers on their mobile devices and remind them about your brand whenever they go anywhere else online. In a word, remarketing is all about re-engaging with your past customers by showing relevant ads on other websites where they may have previously visited your site.

Remarketing can be used on Google AdWords and Facebook Ads, as well as Bing Ads. Remarketing campaigns are also available in Display Advertising and Targeted Email Marketing Campaigns.

The entire process of remarketing can be divided into three distinct stages:

Remarketing on Google AdWords
Remarketing on Facebook
Remarketing through retargeting automation

Remarketing helps you reach people who have already shown interest in your product or service by displaying relevant ads, which will help you expand your customer base.

Remarketing allows you to show relevant ads only for people who have shown interest for your product or service before.

Reporting & Tracking

Tracking

Tracking the campaigns is a key step in running Google Ads. Tracking and measuring data helps to efficiently manage Google Ads.

Tracking the performance of campaigns is a vital part of running Google Ads. The team ensures that all data about campaign performance is properly recorded and used to improve communication with advertisers and increase revenue.

The team at [company name] is always on the lookout for new ways to help you get more out of your Google Ads campaigns.

Here are a few ways we do it:

1. Analyzing data

2. Tracking campaign performance and ROI

3. Optimizing campaign settings

The team ensures that the data is analyzed at regular intervals. This allows them to track trends, identify areas for improvement and make informed decisions on their performance.

Reporting & Tracking

Monthly reporting is a great way to see what’s happening with your PPC campaign.

By providing a monthly report, it helps to determine the areas where improvements are necessary and what has been done to get success. A monthly report helps to know what was done last month and the plan for the next month.

Are you ready to see a report?

Do you want to know how your PPC campaign is doing?

We’ve got the solution for you.

Our Google Ads specialists can provide monthly reports that will help you understand what’s happening with your PPC campaign through insights into what’s happening with your pay-per-click (PPC) campaign. By providing a monthly report, it helps to determine the areas where improvements are necessary and what has been done to get success. A monthly report helps to know what was done last month and the plan for the next month

The Google Ads specialist can provide monthly reports that show the performance of your PPC campaign. One of the most important things about these reports is that they allow you to understand how effective your ads are. This helps you to make changes and improve your campaign so that it can become more effective. The monthly report will also help you to determine what areas need more attention and what needs to be improved upon.

Business Digital is a full-service digital marketing agency that provides quality copywriting and design services for preparing ads that best match your brand and drive results. We will help you set your Google campaign, create ad copy, and can easily configure all the settings.

We believe that effective ad creation is a key ingredient in improving sales conversion. At Business Digital, we work with businesses of all sizes to help them set their Google campaigns, create ad copy, and easily configure all the settings so that they can get the best results.

Do you want to increase your sales conversion?

Do you want to make sure that your brand is represented in an appealing way?

Do you want to be able to track the success of a campaign?

Then it’s time for [company name]!

We’re a digital marketing agency that helps businesses with all of their ad creation needs. We can create ads on Google, Facebook, or Instagram. We will help you set your Google campaign, create ad copy, and can easily configure all the settings. We also offer social media management services so that you can keep track of what’s going on across all platforms.

Your business needs ads—and you need them to be effective. We can help!

At Business Digital, we’re passionate about helping businesses get the most out of their advertising budgets and translate their messaging into an effective ad campaign. We know how to make sure your ads are written and designed in a way that drives results, so you can focus on making more sales.

We’ll work with you to set up your Google campaign, create ad copy that really represents your brand, and configure all the settings we need to run an effective ad campaign.

Keyword Research and Planning

Selecting the right keywords is of prime concern to get the best results. Targeting the most focused keywords will help you to provide what exactly the customers are searching for. At Business Digital, we manage the Google Ads keeping in mind that our clients need to acquire new customers with their ads.

The first step in keyword research is identifying a target audience for your business. This can be done by conducting a survey or by asking a few questions on what kind of products or services they use, or how they want to be treated. After identifying your target audience, you can then choose the best keywords for them based on their needs and interests.

Once you have chosen your target keywords, you need to research on them through different resources like Google Adwords Keyword Planner Tool, Keyword Tool Toolbar and Wordtracker etc.. This will help you to find out if there are any similar search queries in competition with yours which could be used as alternatives while writing ads copywriting content etc..

If you want to get the best results from your Google Ads, it’s important to target the keywords that will drive potential customers to your site. We manage the Google Ads keeping in mind the target keywords that will drive potential customers to your site.

Keyword research is the process of finding the most relevant and focused keywords for your website.

There are a few different ways to search for keywords, but Google Ads is one of the best options for getting started.

If you’re looking for an expert in keyword research and planning, we can help!

If you’re not using keywords, you’re losing out on a big opportunity to get your site ranked higher in search results.

Here’s how to find the right keywords for your marketing campaign:

1. Make sure that your target keyword is actually relevant to what you’re trying to sell.

2. Keep track of the searches that are already being performed for that keyword, and make sure that those searches don’t overlap with your offer.

3. Use Google’s Keyword Planner tool to find potential search terms related to what you’re selling (and don’t forget about long-tail keywords).

Google Shopping Ads

Google Shopping ads are best suited for online retail marketing businesses. Google Shopping facilitates displaying images of your products that are at the top of Google search results. Google Ads professionals at Business Digital helps you in setting up, managing, and optimizing the shopping campaigns effectively.

Google AdWords is an advertising platform developed by Google. It provides a way to advertise on Google’s search engine and in other forms of media such as YouTube videos, web pages and blogs, and even Gmail messages.

Google AdWords is not just about advertising on search engines; it also includes advertising on YouTube, Gmail, and other forms of digital media. The advertisers using this service can bid for keywords in order to get more visibility in their target audience.

The campaigns are designed in a way that they display the product being advertised on Google searches related to the keywords. The products are displayed by high-quality images that capture the attention of shoppers instantly.

Google Shopping ads work by monitoring which products are relevant to searchers and then showing them related searches that have those products as their potential purchase options. This helps in increasing sales and conversions from both new and old customers by providing them with more relevant information about your product or service.

Google Shopping ads are also known as “cross-device” campaigns because they allow customers to search for products across all devices, including computers, tablets and smartphones.

Benefits of Google Shopping Ads:

• You can target users based on their location or past behavior, e.g., if a user has previously visited your website or bought from your website before.

• You can target users based on their demographics such as age, gender and interests.

• You can target users who have browsed through your website in the past 30 days by using location targeting (GPS) or IP address targeting (IP address).

• You can target users based on what they’ve searched for in the past 30 days by using keyword targeting.

SEO Services in Bangalore

SEO Services

It is a long established fact that a reader will be distracted by the readable content

SEARCH ENGINE OPTIMIZATION

Initial Planning

– Goal Creation

– Existing Presence on the Google (Rankings and Keywords)

– Competitor Research (their domination on the Search Engine)

– Keyword Research

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SEO is the process of increasing the visibility of your website in search engine results pages (SERPs). Search engines use algorithms to determine which websites are most relevant to a particular search term.

Onpage Optmization

Sub Heading Including Question & Keywords

– Content Creation, Editing & Optimization (based on Finalized Keywords) (to be written via In-house or Outsource Content Creators)
– Meta Data Creation and Optimization (based on Finalized Keywords)
– Technical SEO (Robots.txt, Sitemap, etc.)
– Internal Link Building (Crosslinking)
– Advanced Code Optimization Report (Technical report regarding Page Speed, Image Optimization, Link Structure Optimization based on Google Algorithms)
– Google Analytics, Search Console Setup via Tag Manager Configuration
– Goal and Conversion Setup on Google Analytics & Search Console
– AB / Variation Testing (if needed)
– Schema Markup

Strategy Creation on Targeted Pages

– Monthly Strategy Discussion for Partition of the pages

– How much efforts need to be given as per the current scenario (this strategy will be created Weekly)

OffPage Optimization

– Google My Business Setup

– Business Listings

– Local Directories Listing (High DA)

– Link Building with various techniques

– 4 Blogs – 20+ DA Websites

– 2 Blogs – 30+ DA Websites

– Guest Posting and Outreach Programm

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We Provide the best SEO services in Bangalore, HSR Layout. If any small business needs any SEO Services pls connect us

Uncategorised

10 Effective Google Ads Strategies for E-commerce Brands to Boost Your Sales

What are Google Ads?

Types of Google Ads That Will Help Us In Increasing Your eCommerce Sales.

10 Effective Google Ads Strategies :

Conclusion

6 Ways to Practically Grow Your Business with Digital Marketing in 2023

1. Strong Social Media Presence

2. Maintain a Blog About an Informational Topic

Search Engine Optimization

4. Place a Lead Magnet

5. Build and Nurture an Email List

6. Target Specific Demographics

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Different types of Digital Marketing Agencies

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Google My Business Post Performance

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Google My Business Performance

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SEARCH ENGINE OPTIMIZATION

SEO SERVICES IN bANGALORE

Onpage Optmization

OffPage Optimization

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